Blog for restaurants and gastronomic entrepreneurs

Raise the average ticket of your restaurant

Raise the average ticket of your restaurant

Football tends to become the ideal antidote to put aside political, ideological differences and problems, almost of any kind, people enjoy the moment, they join the collective feeling of supporting their team and the deep desire to see it succeed. The same happens with those people who do not follow this sport with interest; When the national team plays, they only let the emotion flow by shouting the goals and living the moment intensely.

The 2017 Fifa Confederations Cup Russia is about to start, it is the ideal time to generate attractive promotions that invite the local public to discover the menu; service and good atmosphere of your restaurant.

You are still on time, find out about the 6 proposals we have for you, take advantage of the excitement of football and win the preference of new customers.

1. Add to your menu two or three new and original snack dishes or sandwiches. (By season)

Let your Chef advise you, comment on the options based on the ingredients that are already part of the stock, and do not raise expenses. Creating a dish to share between two or more people allows generating a consumption prior to the main dish.

Surprise your regulars and conquer the palate of those who are about to meet you. Remember that the first impression counts more than a thousand words.

2. The wait for a table

It is a situation that should not arise, but when the date or the event is relevant, you should take into account that there are customers who cannot stand waiting in line when they go to a restaurant.

To avoid this situation you can: Establish a prior reservation model, which will depend a lot on the strength and prestige that your restaurant already has. The next option is to try to make the wait pleasant for customers. You can create some small snack entrees, offer them a complimentary drink for your customers to consume while they wait to occupy a table.

3. Waiting for the menu

When customers occupy your table, you have to give them a little space to settle down and become familiar with the place. During this time, it is important to ask customers if they are waiting for someone else, so as not to deliver the letters immediately, and offer a drink while they wait.

4. The time to observe the menu

The menu is very similar to a presentation letter for customers, it defines the concept and style of your restaurant. Therefore, you must allow the client to observe it and anticipate the taste sensations that they will experience later.

Waiters must have the ability to identify customer signals, to take the next step of attention and service. If customers close the menu or put it on the table, it is time to take the order, if a customer looks again and again without deciding, it is the opportunity to suggest two or three of the most profitable dishes as an option.

5. Introduce desserts to share will help you increase their consumption.

Make your offer sound irresistible, there is a big difference between asking "What dessert is he going to want?" or say “Today I can recommend a Banana Flambeada: they are two fried plantains mounted on a slice of panela cheese, bathed in a piloncillo sauce and a distilled liquor from sugar cane that when boiling eliminates any trace of alcohol, leaving an unbeatable flavor. The plate is served with a scoop of ice cream in the center, which achieves a delightful combination of textures, temperature and flavors. It is our star dessert. If you want, I can bring you one, share it and try it, because it is a really exquisite dessert. "

6: Partner with social media

A good strategy to create content of interest in your networks can be to share photos of the dishes you offer in your restaurant. Ask your Chef to photograph the dishes he is preparing and comment on some cooking tips or combination of ingredients based on his gastronomic knowledge on Facebook, Twitter or Pinterest. Your customers will love to see and know what is prepared in your kitchen, especially because of the action and energy that they express in the presentation of a dish. A daily message will be enough to generate interest.