This year, at Soft Restaurant®, we are proud to present the first edition of the Soft Restaurant Awards, thus marking the beginning of a new era in the awards show that we previously knew as "The Stars of National Soft." Unto award that celebrates and recognizes the excellence, dedication and effort of our Sleisure Ccommercial during the year 2023. These awards underscore the critical importance of Business partners and wholesalers in the growth and expansion of Soft Restaurant®, not only in Mexico but also throughout Latin America.

Our Business Partners are the heart of our market strategy, playing a vital role in the promotion and adoption of our technological solutions in the hospitality sector. Their tireless work and commitment to excellence allow us to constantly innovate and offer products that make a difference in the market.

This year, we want to celebrate them with our first edition of Soft Restaurant Awards, in which we are proud to announce the winners in various categories, each of them standing out for their exceptional contribution to the success of Soft Restaurant® and its significant impact on the restaurant and hotel technology market. 

- Best Business Partner Category: YES I COMPUTE from the city of Aguascalientes, Mexico, for its exceptional sales performance and unwavering commitment to quality and customer service.

- Best International Business Partner Category: SYSCASOFT from the city of Santiago de Cali, Colombia, for successfully expanding the presence of Soft Restaurant® in international markets, demonstrating excellence in distribution and support.

- Category Business Partner Disclosure: A LA CARTE (Systems and Services for Bars and Restaurants) from the city of Chihuahua, Mexico, for its impressive growth and its ability to innovate in market strategies.

- Outstanding Growth Percentage Category: MY POS SOLUTIONS from the city of León, Mexico, for its notable growth and strengthening in the market, demonstrating excellent management and commercial strategy.

- Best Wholesaler Category: CT Internacional del Noroeste, from the city of Hermosillo, Mexico, for its unconditional support and its crucial role in the supply and distribution of our products throughout the region.

These awards not only reflect commercial success, but also our partners' ability to understand and adapt to changing market needs, promoting advanced technological solutions that benefit the entire hospitality industry. The collaboration between Soft Restaurant® and its Business Partners is essential to drive innovation and growth in the technology market in Mexico and Latin America.

At Soft Restaurant®, we are deeply grateful for the effort, passion and commitment of all our partners. The Soft Restaurant Awards are a way to thank and recognize their exceptional work.

We know that together, we will innovate with our new solutions, achieving goals that will impact all food and beverage businesses in the future. Let's continue to empower restaurants, bars and cafes, let's continue to highlight talents, let's continue to demonstrate technological advancement in all regions for the most important, the diners. 

Thank you Business Partners, let's continue to succeed.